Tip 15

Short Selling Is a Separate Skill From Buying Stocks

On a chart a short is a long turned upside down. In an account it has its own costs, its own rules and its own way of going wrong, and a trader who is good at buying still has most of it to learn.

The position Shorting shares the chart of buying and little else, so a trader who buys well should learn it as a separate skill, with smaller size.

Black and white view looking straight up between two ribbed skyscrapers into a cloudy sky
Photo by Xingchen Yan on Unsplash

A short sale is a sale of shares you do not own. Your broker lends them to you from its own inventory or from other customers’ accounts, you sell them at today’s price, and at some later point you have to buy the same number back and return them, pocketing the difference if the price fell and paying it if the price rose.

Described that way it sounds like a long trade run backwards. Traders who already buy well tend to raise the same objections when told otherwise, and each has something to it. Here they are, one at a time.

“It’s the same trade, just in the other direction”

The chart is symmetrical. The payoff is not.

When you buy, the most you can lose is what you paid. When you short, the price you must eventually pay to close has no ceiling.

The gain is capped at the entry price. The loss keeps growing for as long as the stock keeps rising. There is also a quieter asymmetry: a winning short shrinks as a share of your account while a losing one grows, so the position gets heavier exactly when it is hurting you.

“My stop takes care of the open-ended part”

A stop limits the loss you planned for. It does less about the one you did not.

On a short, the protective order is a buy stop above the market, and it faces the same problem as any stop in a gap. If the stock closes at 21 and opens at 27 on news, a buy stop at 22 becomes a market order at the open and fills somewhere near 27, or worse. Upward gaps on shorted stocks can be violent, because the short sellers may all be trying to buy at once. Halts add to it: while a stock is halted nothing trades, so your stop waits, and the reopening price is whatever it is.

The objection is fair to this extent: a stop is still the right tool and every short should have one. The details of placing it, including where and with what order type, are in how to set a stop on a short position. Just size as though the stop might not fill where you put it.

“Holding costs are the same as for a long”

A long position in a cash account costs you nothing to hold. A short always costs something.

You pay to borrow the shares. For widely held stocks the fee may be small, and for stocks in heavy demand from short sellers it can be large and can change from day to day, which is what a hard-to-borrow label warns you about. Brokers vary in how they quote and charge it, so look up the rate on your platform before you enter.

You also owe any dividend. If you are short over the ex-dividend date, the amount of the dividend is charged to your account, since the lender expects to be paid as if they still held the shares. The mechanics are in what happens if you are short over the ex-dividend date.

“I can hold the short as long as my thesis needs”

You hold a long for as long as you like. A short lasts as long as the loan does.

The lender can recall the shares. If your broker cannot find a replacement borrow, it can buy shares in the market to close your position, at a time it chooses, at whatever the price happens to be, and the call may come when you would least want it, since recalls and tight borrow tend to cluster in exactly the stocks that are moving hard. Brokers can also raise the margin they require on a short, which can force you to cut size. None of this has a clean equivalent on the long side.

“I’ll short it once it breaks down hard”

Sometimes you cannot, at least on the terms you wanted. Under the SEC’s Rule 201, often called the alternative uptick rule, a drop of 10% or more below the previous close triggers a price test, and until the end of the following session a short sale can fill only above the best bid showing across the market.

In practice you can still short. You just cannot hit the bid, which means you rely on a buyer lifting your offer, and on a fast drop that may not happen at the price you wanted. A trader who learned to enter longs by lifting the offer on strength needs a different entry habit here.

“Squeezes are just volatility”

A squeeze has a specific engine. When a heavily shorted stock rises, short sellers hit stops, get margin calls, or have shares recalled, and every one of those events is a forced buy order. Forced buying pushes the price up, which triggers the next round of stops and calls, and the move can feed on itself well past any level the fundamentals would suggest.

Longs have no mirror image of this. Sellers can panic, of course. Nobody forces a long holder in a cash account to sell because the price went up.

Where that leaves you

To be fair to the objections, plenty of experienced traders short well, and some of the skills do carry over: reading a chart, planning an exit, sizing to a stop. The case here is narrower. The costs, the rules and the failure modes are different enough that shorting deserves its own learning period.

In practice that means smaller size than you use on longs while you learn, liquid stocks with easy borrow, a stop on every position, a check of the borrow rate and the dividend calendar before entry, and a written note of every short kept apart from your long trades so you can see, over a sample large enough to mean something, whether you are actually any good at it.

Also asked

Do I need a margin account to short a stock?
Yes. Short selling borrows shares, and US brokers do that only in a margin account. Your broker sets its own requirements for short positions on top of the regulatory minimums.

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